Esports Combine Marketing and Media Relations

Promoting Scholarships at the Esports Combine

With this year’s innovative Esports Combine going virtual, Indiana Esports Development and Super League Gaming set out to make it something special. They decided to partner for a broadcasting deal and tapped Loopr to help get the word out and appeal to gamers seeking out esports scholarships.

Spreading the word about esports scholarships

If you’re unfamiliar, the Esports Combine helps athletes earn esports college scholarships. We were proud to kick off the campaign by boosting awareness for a broadcast partnership about such an important initiative for the esports industry. We got esports and broadcast media to cover the news and succeeded by highlighting that SLG’s proprietary tools are used for the Esports Combine in partnership with GYO’s analytics.

As a result, The Esports ObserverSports Video Corp, and Inside Indiana Business covered the news.

Loopr proves esports is the future of education

GYO Score is a unique esports analytics platform that aims to help aspiring students earn college scholarships through competitive gaming. That’s why it was crucial that Loopr help them get the word out about their platform’s newest study, which found that esports is the future of education.

Spreading the word: the connection between esports and STEM

The study from GYO Score found that esports athletes are more inclined to pursue college majors in STEM than any other field. We set out by targeting the best sites to share this unexpected finding and help position esports as the future of education. Our experts were able to secure high impact placements with VentureBeatInvenGlobal, and TalkEsport. The next time you need key esports data and insight, check out GYO Score.

Clients:

GYO Score

Category:

Digital StrategyMarketingMedia RelationsPublic RelationsSocial Media Marketing

Date:

October 2021

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