With this year’s innovative Esports Combine going virtual, Indiana Esports Development and Super League Gaming set out to make it something special. They decided to partner for a broadcasting deal and tapped Loopr to help get the word out and appeal to gamers seeking out esports scholarships.
If you’re unfamiliar, the Esports Combine helps athletes earn esports college scholarships. We were proud to kick off the campaign by boosting awareness for a broadcast partnership about such an important initiative for the esports industry. We got esports and broadcast media to cover the news and succeeded by highlighting that SLG’s proprietary tools are used for the Esports Combine in partnership with GYO’s analytics.
As a result, The Esports Observer, Sports Video Corp, and Inside Indiana Business covered the news.
GYO Score is a unique esports analytics platform that aims to help aspiring students earn college scholarships through competitive gaming. That’s why it was crucial that Loopr help them get the word out about their platform’s newest study, which found that esports is the future of education.
The study from GYO Score found that esports athletes are more inclined to pursue college majors in STEM than any other field. We set out by targeting the best sites to share this unexpected finding and help position esports as the future of education. Our experts were able to secure high impact placements with VentureBeat, InvenGlobal, and TalkEsport. The next time you need key esports data and insight, check out GYO Score.
Digital StrategyMarketingMedia RelationsPublic RelationsSocial Media Marketing
Previous projectEsports League Launch in Theaters
next projectWorking Influencer Magic on 'Voodoo Detective'