Public Relations

Mainstreaming Fitness in VR Gaming with Shardfall: FitQuest VR

Wahid Lodin
February 22, 2025
Clients
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Public Relations
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February 22, 2025

In the rapidly growing VR gaming space, capturing media attention for a fitness-focused game is no easy feat. That’s why Quell turned to Loopr to drive awareness for Shardfall: FitQuest VR, their latest immersive fitness RPG designed for the Meta Quest platform. Merging high-intensity workouts with action-packed adventure, Shardfall provides a unique gaming experience that keeps players engaged while breaking a sweat.

A New Era of Fitness Gaming

Quell’s Shardfall: FitQuest VR redefines VR fitness by offering a full-body workout within an epic fantasy adventure. Unlike traditional fitness games, Shardfall combines resistance-based combat mechanics with dynamic movement, allowing players to battle enemies, explore mystical worlds, and level up their fitness goals—all in one game. By leveraging Quell’s innovative motion-tracking technology, players feel every punch, dodge, and parry, making workouts feel more like gameplay than exercise.

The Media Buzz

Loopr’s strategic PR efforts ensured that Shardfall: FitQuest VR captured the attention of top-tier gaming and tech media. Through targeted outreach and a compelling media narrative, the game received coverage from:

Through Loopr’s expert PR strategy, Shardfall: FitQuest VR has positioned itself as a leading title in the VR fitness genre, proving that gaming and fitness can go hand in hand. If you’re looking to launch your next VR game with maximum media impact, reach out to Loopr to elevate your marketing strategy.

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